23andMe announced that the Online Trust Alliance (OTA) honored 23andMe for protection, security, and the privacy of customer data. 23andMe was named to the OTA Honor Roll overall, and ranked #1 in the Healthcare category.
In addition to ranking at the top among Healthcare companies and organizations, 23andMe was ranked in the top 50 of all groups.
The Internet Trust Alliance identifies and promotes security and privacy best practices that build consumer confidence in the internet. Leading public and private organizations, vendors, researchers, and policymakers contribute to and follow OTA’s guidance to help make online transactions safer and better protect users’ data.
The Online Trust Audit & Honor Roll assesses nearly 1,200 organizations, recognizing excellence in online consumer protection, data security, and responsible privacy practices. This 10thannual audit of more than 1,200 predominantly consumer-facing websites is the largest undertaken by OTA. It was expanded this year to include video streaming, sports sites, and healthcare.
23andMe ranked number one in OTA’s 2018 Healthcare 100 – Honor Roll. It had the top score in the sector.
“Protecting the privacy and security of our customers’ data is at the core of what we do here at 23andMe,” said Ashutosh Agrawal, 23andMe’s Senior Manager for Security & Privacy Compliance. “So seeing how we compare to the healthcare industry as a whole is validation of all the hard work and our security and privacy practices. Finishing tops in the Healthcare category is also a great recognition.”
“In this age where many companies are accused of putting profits ahead of customers, the websites that made the Honor Roll should be commended for their commitment to online trust,” said Jeff Wilber, Technical Director of the Online Trust Alliance initiative at the Internet Society. “This designation shows that you can be one of the world’s most successful businesses without sacrificing consumer privacy, protection, and security.”
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