MyHeritage Introduces Reimagine Photo App

We’re excited to announce the launch of Reimagine, a groundbreaking new mobile app for family photos. Reimagine harnesses the power of MyHeritage’s world-class AI technologies for improving historical photos, and boasts a powerful photo scanner that enables high-speed scanning of entire album pages. Reimagine is available on both iOS and Android.

The first step to digitally preserving family photos stored in photo albums an shoe boxes is to scan them. To meet this need, Reimagine is a one-stop-shop where you can scan, improve, and share your photos, and indulge that sweet sense of nostalgia. Reimagine comes with a state-of-the-art, multi-page scanner features developed by MyHeritage’s AI team. This enables quick and easy scanning of entire album pages or multiple standalone photos in a single tap.

The scanner then uses cutting-edge, cloud-based AI technology to automatically detect the individual photos and crop them, saving hours of work traditionally required with other scanners. Scanned photos are saved in an album within the app and are backed up to an account on MyHeritage.

Why Reimagine?

Many users who first encountered MyHeritage thanks to features like Deep Nostalgia and MyHeritage In Color, expressed interest in a photo-centric app with a more affordable, photos-only subscription.

Reimagine meets this need, enabling you to preserve, improve, and share family photos, all from a standalone photo app. Its sleek design and functionality make the app easy to use, and with its best-in-class scanner, storage capacity and AI photo enhancement tools, Reimagine is the ideal home for cherished family photos old and new.

Reimagine currently supports 11 languages: English, French, German, Spanish, Dutch, Danish, Portuguese (Brazil), Swedish, Norwegian, Italian, and Finnish. Additional languages will be added in the future.

Integration with MyHeritage

If you already have a MyHeritage account, log in to Reimagine using the same email and password that you use on MyHeritage. Users who manage multiple family sites can direct their photos to the family site of their choice, or create a new, dedicated family site for Reimagine, if they prefer to keep the photos separate from their MyHeritage family site.

The advantage of associating an app with an existing family site is that relatives who are members of your family site will be able to see all of the content you add or create with Reimagine. In addition, all photos stored in the selected family site on MyHeritage will be available for improvement on the app, and tagged faces will be searchable.

The new photo scanner feature is exclusive to Reimagine, and is not available on the MyHeritage app. We developed Reimagine as a dedicated, photos-only app, and while we’ve made many of our celebrated photo features available on both platforms, we also want to differentiate Reimagine as a standalone destination for nostalgic photos. This means that in the future we may add new features and experiences that are exclusive to Reimagine.

Tagging photos

Currently, Reimagine does not support tagging photos from within the app. To tag the faces in photos you’ve uploaded to Reimagine, visit your MyHeritage family site on desktop or on the MyHeritage mobile app. The photos you’ve scanned or uploaded with Reimagine will appear there for tagging. You can tag multiple photos instantly using Photo Tagger, or manually tag individual photos. 

All photos that you tag on your family site are searchable by name (of the tagged individuals) within the Reimagine app. When viewing the photos on Reimagine, the tags aren’t displayed yet, but we plan to add this in the future.


Anyone can scan a limited number of album pages for free, to experience the power of the photo scanner. Improving a limited number of photos using the app is also free. Beyond that, scanning and improving an unlimited number of photos requires a subscription.

A yearly Reimagine subscription costs only $49.99 (or equivalent in local currency) and begins with a 7-day free trial, so users can experience the app before they commit. A monthly subscription costs $7.99/month and does not come with a free trial. Both plans include unlimited use of all Reimagine features.

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